Is your phone the only travel gadget you need?

Is your phone the only travel gadget you need?
Sep15

There used to be so much to remember when traveling. You needed extra luggage to hold the paperwork relating to your hotel reservations and car hire; wallets and bum bags were a necessity for your cash, cards and passport; and alongside the extra luggage came the constant worry of losing any of them. In our ever-changing world where technology advances are daily occurrences, your phone has become the most essential item you will need when traveling. It is arguably indispensable. It is no longer seen as socially unacceptable to carry your phone everywhere you go or spend time looking at it on the beach or even in a restaurant, as your phone carries so much information crucial to your travel arrangements. Though many people still use their mobile phone to make calls and texts while traveling, smartphones now provide so much more data pertinent to your travel that its use as a phone is often secondary. The smartphone has become invaluable in its use as a navigation device, camera, social media tool and email facility, as well as holding the all-important flight schedules, business or holiday itinerary and hotel booking information. Using your phone as a financial tool is also an increasingly popular and worthwhile exercise. There are apps that hold information on your trip, the costs, itinerary and your planned expenditure while away. Furthermore, there are apps that monitor planned and actual expenditure to ensure that you remain within budget. One of the most crucial financial apps to have is one that allows you access to your funds wherever you are. In cases where you need to transfer funds into your account, Trans-Fast not only provides a fast, efficient and reliable service but also converts your cash to the currency of need, saving you time and expense in seeking the most competitive exchange rates. Apps on your mobile phone can keep you up to date with arrivals and departures at the airport, ensuring that you are constantly in control of your travel arrangements. They can allow you to manage delays or weather issues more effectively and ensure that disruptions in service have the least effect on your plans as possible. There are multiple apps that recommend the best local restaurants and can even reserve a table for you: just type in the town and where you will be staying and it will track down the ones nearest to you. Worried about the sun? A sunscreen app will not only tell you the UVI rating of your chosen location but also send you a reminder for when you next need to smother yourself in more lotion! Your phone can...

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Are there iBeacons for that?

Are there iBeacons for that?
May28

GPS and NFC may soon be the technologies of the past.  Bluetooth Low Technology is set to change how we shop and how businesses promote their products through mobile marketing. Beacons are a sensory device that produced for both Bluetooth and iOS 7 devices through mobile apps that streamline communication in stores, public spaces like airports or concession stands, and even for travelers on the road. Check out this infographic on iBeacon, which The Washington Post says may be worth trillions in the coming years....

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Higher Education: College Mobile Apps

If you’re trying to reach college students, how else would you reach them but by mobile.  And, it’s not just the smarties at Harvard who are adept at creating mobile apps.

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SMS vs. Mobile Messaging Apps

Mobile messaging apps have emerged as one of the most popular ways to communicate through a mobile phone.  However, recent research by Informa Telecoms & Media shows that SMS messaging still has the edge, making the most revenue over the recent years.  The study shows that mobile messaging apps still have a long way to go before they catch up to SMS messaging.  Researches predict that between the years of 2011 and 2016, SMS marketing can bring in a revenue of close to 722.7 billion dollars.  It is also predicted that Western Europe will generate the highest amount of revenues with close to 174.1 billion dollars.  Asia Pacific Developing is a close second, generating 173.8 billion...

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Cars2Go Auto Dealer App

Auto dealers are embracing the use of mobile auto dealer apps to help drive more car sales. More than a quarter of smart phone users plan to purchase a new or used car in the next year. And, a whopping 78% of those new buyers will use their mobile device as part of the decision making process, according to an article in Media Post. The findings come from a new study of 851 mobile users over a three month period ending February 15, 2011. According to the survey, 15.6% of mobile users plan to buy a new car in the next year and 10.4% will purchase a previously owned vehicle. That figure bodes well for an auto industry that is clearly on the rebound after several lackluster years. Clearly, there is a distinct correlation between the higher income users of smart phones and the typical US adult population. While only 5.5% of adult Americans plan on buying a new car in the next year, 15.6% of smart phone users are making such plans. And, the car buying plans are being made on the mobile phone. The study found that 48% of smart phone users planning to buy a car this year are using their mobile phones to conduct initial research on a new car. 44% are using their mobile devices to comparison shop right on the auto dealer’s lot. 32% are even using their smart phones to locate an auto dealer. Jim Stutzman Chevrolet-Cadillac is one auto dealer that is investing in the power of mobile marketing for its auto dealership. The Winchester, Virginia GM auto dealer uses the Cars2Go auto dealer app from Advanced Mobile Solutions to allow consumers to gain real time access to its current auto inventory on his lot. Consumers can also schedule service appointments via the mobile phone app. If Stutzman wishes to contact his customers or prospects, he can do so via the send notification of the Cars2Go app or through the company’s text message marketing product. The service also generates trade in leads via its Cell Ur Car feature. By 2013, more Americans will access the internet through their mobile device than through the internet. That’s why Jim Stutzman Chevrolet-Cadillac has invested in a mobile web site so that users can use its Click to Call feature to contact the dealership. Jim Stutzman Chevrolet-Cadillac knows that its mobile marketing tool will drive more car sales to his dealership so that’s why he’s made the investment in it. “Everything is moving to the mobile phone,” said Stutzman, “so why should car buying be any...

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Easy Apps for Auto Dealers

Advanced Mobile Solutions has an exciting new Triple Play option for auto dealers. Now, auto dealers can get text message marketing, a mobile web site, and an app to help generate car sales. Take a look at this nifty video to learn more about AMS’s Cars2Go...

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