Canadians Love Racy Sexting Messages

It’s cold in Canada so it should come as no surprise then that Canadians are avid text message users.  And, avid sexters, according to a recent study by Virgin (who else)...

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Red Sox Manager Needs to Learn Not to Text and Ride

Two French tourists nearly put Red Sox manager Bobby Valentine in the hospital. As if Valentine’s season hasn’t been bad enough, the Red Sox skipper was injured while riding a bike in New York City.  According to the New York Times, Valentine was riding and reading a text message from star second basemen Dustin Pedroia when he suddenly came up on the backs of the two French tourists carrying umbrellas in Central Park.  Valentine swerved to miss the Frenchies and ran his bicycle down an embankment. Ironically, Pedroia’s message was that he would be able to play the Red Sox season finale against the Yankees despite having a broken left ring finger. “I shouldn’t have been reading a text while I was riding,” Valentine told The New York Times. Well, now Valentine has some injuries of his own to deal with, but mostly just bumps and bruises.  The bruises are significantly less than the ones Valentine will receive from the hostile Boston media after a last place season and a 69-93...

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QR Codes Need Text Messaging Too

It’s great to see that more and more magazines are using QR Codes on their pages, especially when it comes to advertisers using QR Codes. That being said, a QR Code should never stand alone without the corresponding text message option.  Half of Americans still use feature phones that couldn’t scan a QR Code if they wanted to and you don’t want to only be promoting to half of the...

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Accessing Information Like Weather Tops Smartphone Activities

A recent study by the Online Publishers Association and Frank Magid Associates surveyed what Americans are actually doing on their smartphones.  One of the key findings from the study showed that 96% of smartphone users downloaded at least one app in the past year with 36 apps being the average. Smartphone penetration in the USA passed 50% in February, 2012, according to some studies, and the Magid study shows 2013 projected smartphone ownership to reach 57%.  52% of those users are male. You can download the complete study here. Accessing content on mobile phones is, by far, the most popular...

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Is Your Mobile Phone Keeping You Up at Night?

If the answer to this question is “yes,” then here is likely what you are doing with your mobile phone during the late evening hours.  I wonder how many of these people are watching Jimmy...

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